价值销售：世界500强销售精英必备技能-九九云书库

　　　　

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价值销售：世界500强销售精英必备技能

作者：葛光祥

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本书作者在IBM 中国做销售及管理近10 年，接触到较多先进的销售概念和方法。本书总结出IBM 适合中国销售人员的价值销售方法所具备的三大核心价值、五个销售要素、三大心态、六个销售技能和六步销售过程。这些方法既继承了西方先进的销售理念，又切合中国客户的实际，已在实践过程中得到销售和销售管理者的普遍认可，且其业绩得到快速提升。

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