珠江三角洲运动服装业市场营销策略研究-九九云书库

　　　　

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珠江三角洲运动服装业市场营销策略研究

作者：许玲

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珠江三角洲是全国运动服装业发展的前沿阵地，拥有中央赋予的改革开放优惠政策和利用毗邻港、澳的地理优势，实行外向型经济发展战略，积极参与国际分工，承接发达国家和地区的产业转移，为体育用品业发展创造了良好的产业依存环境，成为我国运动服装业发展最快的区域之一。

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