银行公司业务营销技巧与案例分析（商业银行营销系列丛书）-九九云书库

　　　　

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银行公司业务营销技巧与案例分析（商业银行营销系列丛书）

作者：徐文伟

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内容简介:

徐文伟编著的《银行公司业务营销技巧与案例分析》锁定银行公司业务主脉络，追寻业绩突出的业务精英的成功轨迹。把先的营销理念、营销技巧与银行公司业务融合对。采用业务操作技术与真实案例轨并行的编写方法，通俗易懂，实用性强。同时，以信念能量和成功指数行导航。为银行业务营销工作绘制出一张通向成功的“路线图”。在银行业务营销实践中，实现了精准营销模式向非凡业绩的批量转化。对于银行营销人员的业绩提升，起到了良好的促作用。对银行营销规划、营销管理和业务拓展有较强的借鉴和指导意义。<br/>

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